Public Relations

When you can’t compete on quality or product, you find yourself in a difficult position. Sure, there’s always service and price, but, when you have at least one major competitor in exactly the same boat, someone is boun

Edited on Jun 17, 2026. Part of the master pillar index at ronntorossian.com/pillars . Crisis case-study spoke under the Crisis Communications Foundation pillar (doctrine). Named case studies live on the Crisis Communic

No matter what industry you are looking to dominate, sooner or later innovation will play a major role in your success – or lack thereof. According to Ronn Torossian, e ven in an environment or business paradigm that se

Originally published: July 21, 2014 · Updated: June 17, 2026 The July 2014 piece offered five operating principles for under-30 CEOs entering an increasingly competitive business environment: always ask questions, lead

A very compelling piece of information began to circulate the other day. According to a report in Businessweek, some are crediting an iPhone update for helping to lower crime rates in New York City. As incredible as thi

You wanted that job. You felt you were the best candidate for that Public Relations Job. You had all the qualifications, and you were willing to work for what they were offering. Enthusiastically willing, when it came d

Memorial Day is a holiday dedicated to the remembrance of the sacrifice that members of the armed forces make for the well-being of their country. While the purpose of a business is to make money for their owners, remem

In the past decade or two, the Roman Catholic Church has come under considerable fire, says Ronn Torossian CEO of 5W Public Relations . From abuse scandals, to land deals, to questions about the background of Pope Bened

Even in the world of professional golf, with a name like “Bubba,” people should expect you to make the occasional “down home” decision. So, it came as little surprise to many, when golf superstar Bubba Watson celebrated

It is the perfect mixture of intrigue, violence, love and hope. And we're getting at least two more seasons of it - says Ronn Torossian - CEO of 5wpr. Game of Thrones has proven to HBO and the viewers that they're aroun

[caption id=\"\" align=\"alignnone\" width=\"630\"] Image via Yahoo! Sports[/caption] Spring Training is in full swing, and down in Tampa, the Yankees are getting geared up for the 2014 season without one of their bigges

In business seminars and self help books, gurus spend a ton of time talking AT you about what you should do and who you should be. Habits you should already be working on, and actions that breed success. Nothing is wron