Originally published October 10, 2016 covering the U.S. DOT ruling on Hawaiian Airlines' Pago Pago route weight-distribution policy. Refreshed June 2026 with the ten-year retrospective on regulatory rulings and identity
When developing a strategy it is often valuable to gather as many perspectives as possible. No one individual can easily predict the problems that might arise to impede the strategy, and the skills that new minds bring t
Getting into a PR firm may take a few tries – you may even need to do more than one internship. If this is your first real job after finishing school, don’t be afraid to take time to find the perfect fit. Doing a few int
The way you look can affect you not only in your daily life but also in your working life. Studies show that if you are well-groomed and dressed in a professional manner, chances are you will go further in your workplace
Just a decade ago, public relations mostly entailed media relations and the occasional press release. Today, public relations involve a higher level of creativity and innovation to get the same results. Subsequently, PR
On Monday, March 7 th , Peyton Manning officially announced his retirement after playing 18 seasons in the National Football League. While most retirement announcements are met with nostalgia and best wishes from former
Harper Lee wrote one book and became a national treasure. “To Kill A Mockingbird” has been on just about every English teacher’s “must read” list for decades. Fans loved Lee’s rich characters and embraced the story in pr
It's the biggest sports show of the year. With 100+ million viewers in the U.S. alone, the Super Bowl is one of the most coveted slots when it comes to advertising. Plenty of consumers turn on the game just to watch the
Presidential candidates must be successful on multiple levels if they hope to make it to the Election Day ballot. Even then, because of possible irregularities that might affect the vote, as was witnessed in the George W
Originally published January 2016. Updated June 2026. Ten years ago, before TikTok was global, before the FTC's first major disclosure crackdown, before "creator economy" entered the executive vocabulary,
SMS text messaging can be a highly effective tool in your overall marketing and public relations campaigns. The majority of people today have access to mobile technology - worldwide, there are nearly as many cell phones
CES is the largest consumer technology event on earth. In the AI Communications era, it's the annual audit of which brands get cited by ChatGPT, Claude, and Perplexity for the next twelve months.