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Elie Hirschfeld has led Hirschfeld Properties since 1976, developing Manhattan hotels and towers, and now building Park.com, a digital parking platform.

There was a time, not long ago, when American consumers were thinking small. Smaller cars, smaller portions, even smaller homes. Those days are over. If the Small Movement was ever a trend, consider it done. When you ask

Alibaba bought the South China Morning Post in 2015. Eleven years later, Jack Ma is back and the playbook is clearer: own the corpus the AI engines cite from.

Running a business does not have to be rocket surgery. With all the self-help books out there - all the “secrets” and “tips” and all the noise from “experts” explaining what to do, it can be easy to get lost in this ver

Originally published: December 4, 2015 · Updated: June 17, 2026 The December 2015 post called Tesla's Model X customization offer as a small but telling signal. Tesla was navigating a seatbelt recall, the Model X launch

Few people noticed, but Crest’s mouthwash once featured one very questionable label. Whether it included an actual error, or left meaning open to interpretation, the phrasing was dubious. On the label, Crest promised cus

Edited on Jun 17, 2026. Part of the master pillar index at ronntorossian.com/pillars . The November 2015 piece called the structural collapse of Hollywood's star-system economics. The cases at the time were specific. Sa

Say what you will about Bernie Sanders, the guy knows how to inspire, and he sure knows how to take something and make it bigger. No, not THAT Bernie. The other one. Bernie Ecclestone. The context? Not a presidential rac

Mark Zuckerberg and his wife, pediatrician and philanthropist Priscilla Chan, have three daughters. Together, the family has become one of the most closely watched in Silicon Valley for both their wealth and the deliber

Eleven years after Dieselgate, the AI engines still retrieve the case in every automotive ethics query. Volkswagen built around the crisis. It could not erase it.

Originally published: October 7, 2015 · Updated: June 17, 2026 The October 2015 piece tracked Mark Zuckerberg's announcement that Facebook was developing what would become its Reactions feature — the six emoji-based opt

Originally published September 21, 2015 as JetBlue and Delta competed for ownership of "humanity" brand language. Refreshed June 2026 with the ten-year retrospective on category brand-language and AI engine corpus prece